The Beauty of Telemarketers 電話行銷市場就跟其他業務工作一樣，運作著低底薪(零底薪)高佣金的薪資結構，於是即使工作並不輕鬆，仍然能夠吸引大批人前仆後繼的投入。然而更現實的狀況卻是，「這些前仆後繼投入的人們通常在三個月內就紛紛打退堂鼓，能撐到三個月後的算是相當了不起」，...
The Beauty of Telemarketers
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Business Articles
Customer Thank You Letters
Customer Thank You Letters 顧客感謝信函 <＃由顧客寄來的感謝信 鼓舞員工的妙用 公關表揚顧客來函，使員工感到備受表揚的美好感受。利用群體力量，讓一件不起眼的小事，發揮數倍的力量。例如美國一個日用品公司-「人生真美好」（Life is good，Lig）日用品製造公司，由公司初成立至今，他們收到成千上萬的顧客感謝函，告訴他們雖然自己生病了或剛失去家人，卻受到公司的安慰和鼓勵。...
Customer Relationship Management Increases Satisfaction
Customer Relationship Management Increases Satisfaction 顧客關係管理，讓您的顧客更滿意、更方便！ 「客戶關係管理（Customer Relationship Management）」是繼網際網路風潮後，再一次成為全世界企業主所共同關切的熱門話題；特別是在景氣走向低迷，企業競爭力與獲利能力受到極大挑戰，「客戶關係」這個企業講求生存最基本的管理問題，遂成為最重要的挑戰。 有一個值得深思的問題是：「什麼才是最好的客戶關係管理？」...
Taipei City Secretary Association – Being a Secretary is not Easy (1)
Taipei City Secretary Association - Being a Secretary is not Easy (1) 台北市專業秘書暨行政人員協會是台灣最早成立的專業秘書協會，至今已成立30年，早期為外商公司的秘書聯誼會，但中期之後，因秘書職務的普及，以及秘書們的自我成長與肯定，因此將宗旨提升為－協助秘書們擁有更多專業與自信的社會團體。秘書工作，是服務業中最精緻的表現。...
Is employee training really effective?
In the management and planning of human resources, it is necessary to properly match the recruiting and staff training to achieve the best results. 很多人偏愛大企業，是因為制度及福利通常較佳，相較之下，中小企業就沒這樣的優勢，因為公司的結構問題，小公司較沒有一個完整的教育訓練，但在知識經濟的時代，越來越多員工會希望公司也有較完整的訓練，更會以未來事業的發展去考量他們所選擇的公司。...
Win Invisible Influence of Customers
While companies are constantly pursuing self-renewal and better products and services, have you also noticed the invisible influence of services? One of my favorite examples is the hosting and cloud computing company Rackspace, where an employee was using the phone to...
Entrepreneurship – the cost of setting up an office
Like starting a business wasn't hard enough, getting your first office started costs a fortune. But it helps to take advice from someone who has set up an office before. Every new business owner inevitably marvels at how many things it takes to keep an office going:...
Principles of E-commerce Success
More and more people are paying attention to the low-cost and profit-making nature of online businesses to join the ranks of online entrepreneurs. General salary level have been low recently, the number of unemployed people has increased, and online shopping malls...
Difference between B2B and B2C
B2B is a business-to-business model. It refers to a company that sells its goods or services to another company. It covers everything from factory machinery and equipment to office stationery. B2C on the other hand is the so-called business-to-consumer model, usually...
Make good use of CRM to let customers think of you forever
Customer Relationship Management systems (CRM) is a necessary tool for any company with more than a handful of customers. When customers step into the breakfast shop at the entrance, the owner always remembers the regulars and their preferences. Greeted with a smile,...
